I started using this several months ago (thanks to a free sample!), and didn't realize how much it was helping me until my overnight bag was lost in China...along with my salves! I started having hot flashes, night sweats, memory issues. I felt moody & out of sorts. I was completely lost without it! I was so happy to get it and start using it again. I apply it first thing every morning, then again at night before I go to bed, and during the day if I feel like I need it. I'm thankful to have it.